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All Hail the Kings of Retail Leverage – Monster Cable

  • Oct
  • 25
  • Posted by   admin
  • Posted in  Blog, Brand Case Studies, By Vincent Young, Can't Be Ignored, Hot Product, Why You Need Leverage

The strategy is nothing short of genius – find a high-demand, high dollar consumer electronic product category and profit by selling the low-cost, high-margin accessories that complement the device and make it actually work.

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Retail Leverage-Shifting The Balance Of Power At Retail

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