Comments on: Mobile Marketing In Minneapolis And What It Means For Your Brand http://retailleverage.com/2010/03/15/mobile-marketing-mpls/ Shifting The Balance Of Power At Retail Sun, 13 Mar 2011 19:23:04 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Why You Should Buy Billboards In Bentonville « Retail Leverage http://retailleverage.com/2010/03/15/mobile-marketing-mpls/comment-page-1/#comment-75 Why You Should Buy Billboards In Bentonville « Retail Leverage Mon, 22 Mar 2010 23:31:37 +0000 http://retailleverage.com/?p=974#comment-75 [...] WHY YOU SHOULD BUY BILLBOARDS IN BENTONVILLE (or the alliterative cousin, Mobile Marketing In Minneapolis): [...] [...] WHY YOU SHOULD BUY BILLBOARDS IN BENTONVILLE (or the alliterative cousin, Mobile Marketing In Minneapolis): [...]

]]> By: uberVU - social comments http://retailleverage.com/2010/03/15/mobile-marketing-mpls/comment-page-1/#comment-74 uberVU - social comments Sun, 21 Mar 2010 09:01:05 +0000 http://retailleverage.com/?p=974#comment-74 <strong>Social comments and analytics for this post...</strong> This post was mentioned on Twitter by RetailLeverage: Understand what Mobile Marketing in Minneapolis means to you + 3 things your brand should be doing http://bit.ly/axYHlX... Social comments and analytics for this post…

This post was mentioned on Twitter by RetailLeverage: Understand what Mobile Marketing in Minneapolis means to you + 3 things your brand should be doing http://bit.ly/axYHlX...

]]> By: Michael Swart http://retailleverage.com/2010/03/15/mobile-marketing-mpls/comment-page-1/#comment-73 Michael Swart Thu, 18 Mar 2010 16:51:21 +0000 http://retailleverage.com/?p=974#comment-73 Very nice post, Ben. Thanks! I’d like to float a point for consideration. We’re all in tune to smart-phone growth and all the hype around the hundreds of thousands of associated apps. This is no doubt the future of mobile in retail. I’d like to know, however, how we serve the dominant feature-phone segment today? (83% of mobile phones in the market today are feature-phones, while 17% are smart phones) Is there too much attention on apps? No way! Apps deserve the attention they get. But where does phone-neutral voice applications fit in the mix? Voice applications are easy to use, intuitive and fit perfectly with how consumers shop. (ever notice someone walking down the aisle, talking on their phone?…my weak attempt at understatement) Please check out our white paper on The Future of Mobile in Retail. Let me know what you think! Michael Swart VP of Strategic Development Aisle411, Inc. www.aisle411.com www.linkedin.com/in/michaelswart Very nice post, Ben. Thanks!

I’d like to float a point for consideration. We’re all in tune to smart-phone growth and all the hype around the hundreds of thousands of associated apps. This is no doubt the future of mobile in retail. I’d like to know, however, how we serve the dominant feature-phone segment today? (83% of mobile phones in the market today are feature-phones, while 17% are smart phones) Is there too much attention on apps? No way! Apps deserve the attention they get. But where does phone-neutral voice applications fit in the mix? Voice applications are easy to use, intuitive and fit perfectly with how consumers shop. (ever notice someone walking down the aisle, talking on their phone?…my weak attempt at understatement)

Please check out our white paper on The Future of Mobile in Retail. Let me know what you think!

Michael Swart
VP of Strategic Development
Aisle411, Inc.
http://www.aisle411.com
http://www.linkedin.com/in/michaelswart

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