Comments on: Implications For Marketers From Walmart Sku Reductions

By: Football the Buzz & Private Brand :: MY private brand

Football the Buzz & Private Brand :: MY private brand — Fri, 23 Apr 2010 03:25:32 +0000

[...] for the dog eat dog world of Branding. Ben hits the nail on the head with the following quote; “the brands that win will be the ones who can offer the retailer financial growth, not a mere [...]

By: Understand Retailer Private Brand Strategy By Watching Football – Retail Leverage

Thu, 22 Apr 2010 04:17:01 +0000

[...] advocates brand marketers understand that it is about the retailer’s fight, and not your own; the brands that win will be the ones who can offer the retailer financial growth, not a mere redistr… The key reasons that retailers are increasingly leveraging private brands is that brands [...]

By: Manufacturers’ Actions Fight the Tide of Private Label Share Gains « Nufer Blog

Tue, 13 Apr 2010 16:31:57 +0000

[...] category sales, increase basket size or trips, or increase commitment to this Retailer’s site. Retail Leverage has some insightful thinking on [...]

By: Christopher Durham

Christopher Durham — Mon, 22 Feb 2010 04:14:13 +0000

Thanks for the link, great blog, please let me know if there is anything that I can do for you.
Christopher